Media Marketing for Your Business

Why You Should Use Social Media Marketing for Your Business

Gone are the days when social media’s sole purpose was to bounce cat videos around your friendship group.

While there’s still a few cat videos knocking around, social media has moved on. Nowadays it’s far more multifaceted, catering to many different groups.

One such group that greatly benefits from the expansion of social media is businesses. More specifically, they benefit from the advent of social media marketing.

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A person typing an article on a laptop

10 Step Guide: How to write an amazing article with SEO in mind… for people who HATE writing articles!

[Drumming fingers on the desk…. a perplexed look on my face… the smell of burning brain cells as I decide how to start this article… all the while, I have the following quote screaming in my mind]

You have just 15 seconds to grab a user’s interest… make it count!

{Source: Chartbeat 2014 study published in Time Magazine.}

So no pressure then!

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SEO: Traffic is Vanity, Conversions are Sanity

A screenshot of a Google Analytics report, to visually represent an increase in traffic.

Most business owners will at one point or another, have heard the expression:

"Turnover is vanity, profit is sanity, and cash is king"

In case you haven’t, the gist of it is this; it’s great to have a business with a high turnover, but that doesn’t always mean it’s profitable, healthy or successful.

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    - Thinking Software
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