Caroline has helped take someone with basic google analytics and adwords knowledge and helped us to develop accounts that are high performing yet realistic to manage. All aspects of training are managed in a way that is clear to understand and so you feel comfortable that no question is too silly to ask. Caroline’s knowledge of analytics, adwords and ad grants is second to none and I feel confident that any advice we implement will have a positive effect on our search presence.
Beyond Your Brand have transformed our Google ads performance, working within the parameters of our Google ads grant while also providing me with skills for how we can make the most of the tools that are at our disposal. They have also worked closely with us to develop a dashboard that will make our Google Analytics results and website performance even easier to interpret in the future. I would wholeheartedly recommend Beyond Your Brand to others looking for straightforward, friendly assistance in this field.
Analytics has always been a bit of a mystery to us but not anymore. Beyond Your Brand were able to break it down and explain it so that not only did we understand it, we could build a strategy around it; see what keywords were bringing people to the site, which pages were most popular and which ones weren’t. Beyond Your Brand’s advice for improvements to our site from an SEO perspective have already had an impact on our natural listing too. They were also able to build a Google Ads campaign which actually delivered results as opposed to spending good money after bad. As a small business without a large budget, this side of the business has definitely been neglected but knowing now what a difference it makes, we’re just kicking ourselves we didn’t do it sooner!
Beyond Your Brand have been invaluable in their efforts to help our business grow. Their weekly marketing workshops have given us clear objectives and strategies for success, and their SEO advice has been invaluable in our recent site migration.
As a family-run new business, we had no idea about how important it was to consider setting up tracking and analysis on our website. Nor did we understand the importance of Search Engine Optimisation. We couldn’t afford to spend lots of money on digital marketing, but Beyond Your Brand helped us get set up with Google Tag Manager so that we could really understand what our users were doing and how they were interacting with the site. This has been invaluable and has aided our ongoing efforts to improve our site and customer experience. Beyond Your Brand support new businesses and explain things so clearly that what was a complete mystery to us, is now crystal clear, unbelievably informative, and absolutely critical to the growth of our business.